Cognigen Management

Bob Bench, Chief Executive Officer

Bob is a partner and co-founder of BayHill Group, LC. Prior to BayHill, Bob held various senior management and executive positions in start-up enterprises and public companies such as: Innuity, Inc. (INNU), SCO Group (SCOX), WestWind Inc., Sento (SNTO), CerProbe (CRPB), Fresh Technologies, Clyde Digital, and NP Energy (NPEC). Bob served as a financial principal and syndication manager for Cannon Securities (a regional investment bank). Bob began his professional business career as a certified public accountant (CPA) with KPMG Peat Marwick and graduated with a bachelor’s degree in accounting from Utah State University.

Adam V. Edwards - President

Mr. Edwards is a co-founder of Commission River, Inc. and currently serves as its president. Prior to co-founding Commission River, Inc. in 2005, Mr. Edwards was the VP of Finance for Quest Manufacturing, Inc. where he lead the acquisition of a new operating unit in 2001 and helped structure the unit for financing in 2002. Mr. Edwards served from 1999 through 2001 as the VP of Finance for Silicon Film Technologies, Inc. In this role at Silicon Film, Mr. Edwards prepared the company for its successful financing in 2000 in which the company raised $6 Million. Mr. Edwards has a background in public accounting and worked as an auditor at KPMG LLP. Mr. Edwards’ experience at KPMG ranged from auditing small private companies to working on SEC filings for large international and public companies. He was also involved in the Korean Practice and the Structured Finance division. Mr. Edwards holds a B.S. in Accounting from Brigham Young University and is a CPA.

Patrick K. Oborn – VP of Marketing

Mr. Oborn is a co-founder of Commission River, Inc. and currently serves as its VP of Marketing. He is responsible for web design, internet marketing strategy, search engine optimization, agent web marketing tools, and training. Mr. Oborn is an expert in search engine marketing and is highly respected by agents who attend his seminars and web trainings regularly. Prior to co-founding Commission River, Inc., Mr. Oborn was a web designer at Cognigen Networks, Inc from 1999 to 2002, where he helped develop and deploy over 50 online affiliate marketing web sites now in use by thousands of sales agents worldwide. During his time at Cognigen, Mr. Oborn developed BottomLine™ long distance bill comparison technology, featured in the Wall Street Journal and USA Today. Mr. Oborn graduated with Honors from Brigham Young University in 1997, with a Masters degree in Electrical and Computer Engineering and a minor in Spanish Literature.

Andrew R. Morgan - VP of Internet Operations

Mr. Morgan is the main driver behind all of Telarus' web development, both internal and external. Under his supervision Telarus has released MARS (Master Agent Reporting System) and VENUS (VAR Enterprise Network Update System), as well as spearheading many important updates to GeoQuote - Telarus' patented real-time commercial telecommunications price quoting software. Before Mr. Morgan took over the reigns at Telarus, Andrew served as the Internet Marketing Director of PowerNet Global Communications from 2005 to 2007. While at PNG Mr. Morgan developed and implemented online strategies through his management of teams of web developers. Prior to PowerNet Global, Mr. Morgan worked as the manager of internet marketing for Amerivision Communications where he was responsible for initiating and developing strategic partnerships with companies supplying profitable cross-promoting products. Mr. Morgan graduated with Honors from Oklahoma Christian University in 2001 with a Masters in Business Administration with an emphasis in E-Business.

Todd Esplin, Executive Vice President

Todd is a partner and co-founder of BayHill Group, LC and leads BayHill’s investment analysis, due diligence, and merger and acquisition activities. Prior to BayHill, Todd was a senior partner at 1point0, a strategy consulting firm, where he consulted and advised companies such as Intercontinental Hotels Group, SCO, NextPage, Franklin Covey, and Innodata-Isogen. Todd served in management and consulting positions for both private and public companies such as Sandlot Corporation, Arkona, the Baan Company, Corel Corporation, and Novations Group. Todd graduated from Brigham Young University and earned an MBA degree from George Mason University’s School of Management in Fairfax, VA.